Author Archives: Lavin Mirchandani
Podcast: The eCommerce Landscape in India with Mukund Mohan
I just wrapped up the second episode on In The Phone Booth with.. earlier today with Mukund Mohan (CEO, Jivity). I met Mukund first at TiE Entrepreneurial Summit 2011, Bangalore where he was speaking about his journey as an entrepreneurs … Continue reading
Podcast: How To Build a Sustainable Social Enterprise in India
This blog post arises from the first pilot episode of the ‘In The Phone Booth with…’ series that I initiated at TiE Mumbai. Essentially, In The Phone Booth is meant to be an audio only education series for entrepreneurs that … Continue reading
You can now create Google+ Pages for Your Business : Initial Thoughts
googleplus pages can now be created for your business. Is it worth the while? what are its features? Continue reading
Beware! The ‘People Talking About This’ facebook insight may fool you!
Facebook has developed habit of renewing itself by releasing new updates and features. One of the recent (about a month old) updates is ‘People Talking About This’ metric. If you use facebook for business as a page owner/administrator, you probably … Continue reading
Social Media Club’s Online Reputation Management Workshop at Digital Vidya
I finally get down to writing this post that has been overdue since I co-led the workshop on ORM at Digital Vidya’s Mumbai boot camp with Achint Parekh. I think my first one was sometime in Nov 2010 and later … Continue reading


